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Table of Contents

Once you have examined this T.0.C., feel free to click on any of the links below, depending on your preference:


Tutorials

Some Search Engine Basics

  • What Are Search Engines?
  • How Do Search Engines Operate?
  • Free Advertising - With a Catch!
  • The Importance of Keywords & Keyword Phrases

Building Your All-Important Keyword List

  • Keyword Selection
  • Keyword Research Tools
  • "Borrow" Keywords
  • Secret to Search Engine Success

Keyword Tips, Tricks & Strategies

  • A Word About Doorway Pages & Sites
  • Other "Secret" Keyword Strategies
  • Risky Keyword "Tricks"
  • In the end, Content Counts the Most

Optimizing Your Web Pages For Best Results

  • HTML and Meta Information
  • Site and Page Titles
  • META Description
  • Keyword META Tags
  • Location, Location, Location
  • Keyword Density

Submitting Your Site To the Search Engines

  • Registering Your Website
  • Multi-Site Submission Services
  • Sites That go The Extra Mile to Ensure Top Ranking
  • Monitor Your Submissions and Rankings
  • The Wave of the Future - Search Engine Trends

Submitting to the Top Search Services

  • The "Big Eight" - Quick Facts & Submission Guidelines

Pay-Per-Click Search Services

  • How They Work
  • Keyword Bidding Strategy
  • Prominent Newcomers to the Pay-Per-Click Arena
  • Search Engine Sponsorship Programs

Directories, Guides & Other Listing Services

  • Submitting to Lists & Directories
  • Getting Listed in Web Guides
  • Business Yellow Pages
  • Announcement & What's New Sites
  • Winning Awards

Yahoo Listing Secrets & Strategies

  • Yahoo! Ups the Ante One More Time...
  • What To Do Before Submitting 
  • Strategies to Up the Odds During the Listing Process
  • If All Else Fails, Go Local

 

Wisdom of the Masters

Articles

  • Increase Your Site Traffic With the Pay-Per-Click Search Engines... by Corey Rudl
  • Learn How to Instantly Make Your Web Site URL Appear on the FIRST PAGE of Search Results in Google by Corey Rudl
  • The Honest Truth About Search Engines - IMC
  • Five Things Most Search Engine Optimization Firms Won’t Tell You - But That You Need To Know Before You Spend A Dime by Brad Fallon
  • Is Free & Low-Cost Traffic Dead? Not Even Close! by Ken Evoy
  • The State of "Small-Small Business" by Ken Evoy
  • Yahoo! and Google Hysteria and Media Mania Coming... No, You Don't Need Any Vitamin V(alium) Relax, Ignore the Noise, and Just Keep Building by Ken Evoy
  • Simple Search Engine Savvy by Michel Fortin
  • How to Ensure a Search Engine Can Spider Your Pages by Michael Campbell 
  • The Art of Writing "Doorway" or "Hook" Pages by Michael Campbell
  • Turning Your Home Page into a Secret Weapon by Michael Campbell
  • How Many Pages are Needed to Properly Promote a Site by Michael Campbell
  • Secret Doorway Page Strategy for Generic Keywords by Michael Campbell
  • How to Promote Associate Programs With Pay-Per-Click Search Engines by Marlon Sanders
  • Importance of Search Engine Positioning by Sumantra Roy
  • Choosing the Correct Keywords for a Site by Sumantra Roy
  • Creating Keyword Rich Pages by Sumantra Roy 
  • Top 10 Search Engine Positioning Mistakes by Sumantra Roy
  • Submitting Your Site to Yahoo by Sumantra Roy
  • Submitting your Site to the Open Directory by Sumantra Roy
  • Page Cloaking - To Cloak or Not to Cloak by Sumantra Roy
  • Frames and Search Engines by Sumantra Roy
  • Improving the Link Popularity of Your Site by Sumantra Roy
  • Creating a Robots.txt File by Sumantra Roy
  • The Tools of the Trade by Sumantra Roy
  • The Truth About Search Engines by David Notestine
  • The Cost Of NOT Making Money On The Internet Has Just Gone Up by David Notestine
  • Understanding Meta Keywords by David Notestine
  • Google Ranking Tips by David Callan
  • Targeted Traffic For Pennies... by Jim Daniels
  • The Quick and Easy Search Engine Formula by Terry Dean
  • How to Receive a Top 20 Position On the Search Engines by Terry Dean
  • 5 Tips For Bringing Traffic To Your Site For Free Using the Major Search Engines by Terry Dean
  • How Many Keywords? by Robert Smith
  • Search Engine Secrets by Robert Smith 
  • Getting Free Traffic From Google & Yahoo! by Robert Smith
  • The 10 Critical Search Engine Mistakes Almost Every Business Makes... and how to avoid them! - REPORT Search Engine CD
  • Choosing the Right Keywords Adds Up to Success For Your Website! by Robin Nobles
  • Search Engine Submissions Made Easy! by Robin Nobles
  • Pay-Per-Clicks . . . One Way to Boost Traffic to Your Web Site by Robin Nobles
  • Keyword Research - How To Shift Your Focus to Employ A More Lateral Thinking Approach by John Alexander  
  • How to REALLY Profit from SEO by John Alexander
  • Is Search Engine Positioning Dead? (The Truth May Surprise You!) by Michael Buck
  • How To Make Pay-Per-Click Advertising Payoff by Jeff Smith
  • Top Five Tips for Pay Per Click Success by Dave Carlson
  • Trends In Search Engine & Index Submission by Robert Woodhead
  • Tips on Getting Listed on Yahoo (and the other Big Directories) by Robert Woodhead
  • Search Engine Placement Tips  by Danny Sullivan
  • Finding Keywords That Drive Traffic to Your Site by Paul Bruemmer
  • Doorway Pages Revisited by Willie Crawford
  • Are Those In Search Of The Success Enjoyed By Search Engines Misled? by Dale Armin Miller
  • Steps to Optimizing Your HTML Code by Shelley Lowery
  • Creating Keyword Specific Doorway Pages: A Step By Step Guide by Shelley Lowery
  • New Search Engine Ranking System - Is Your Website Ready? by Shelley Lowery
  • Finding a Search Engine Marketing Company by Sage Lewis
  • Adding Meta Tags to Your Site by John Karnish
  • Is Your Website Optimized for Search Engines? by Scott Buresh
  • Making the Most of Paid Placement Search Engines by Dan Grossman
  • Pay-Per-Click Secrets for the Budget Entrepreneur by Azam Corry
  • 15 Tips For Getting Your Web Site Listed by Azam Corry
  • 10 Ways to Indirectly Get to the Top of Search Engines by Larry Dotson
  • Secrets To Search Engine Success by Alexis D. Gutzman
  • Top Ten Search Engine Secrets by Earl B. Hall
  • Search Engine Success Tips: Research Those Keywords Before You Target Them by Vic Pandya

 

RESOURCES

Click on the Main Topic links for an overview of all the resources; the individual links to find out more specific information about any particular resource. I recommend starting on the main Topic/category links, reading a brief synopsis of all the resources and then proceeding from there. Within each category you can always return to the overview or main Topic page.

*Top Four Tools* For Small Business Search Engine Marketing

*Top Four Courses* For Small Business Search Engine Marketing

Search Engine Placement Services
Sites That Go the Extra Mile to Ensure Top Ranking

  1. 1st Search Ranking
  2. Search Engine Web Promotion
  3. Magic-City.net
  4. PositionSolutions
  5. SubmitPlus
  6. Get Hits
  7. Inktomi Search Submit

Search Engine Submission Services

Featured Services: 

Serious Search Engine Submission Software

  1. Web Position Gold - Version 2.0 (1st Place Software)
  2. Web CEO - Version 4
  3. Subzero Warrior Pro (Marcap Group)
  4. Submission Spider (Submission Pro)
  5. SubmitWolf PRO 6.0 (Trellian)
  6. Submit Fire
  7. Traffic Launch
  8. Engine Poster Pro
  9. Search Engine Blaster
  10. Site Build It! (SiteSell's All In One Site Building + Search Engine Optimization/Submission Tool)

Keyword Generating & Position Tracking Software & Services

Featured among the resources listed:

  • Ad Word Analyzer - Keywords (Jeff Alderson)
  • WordTracker - Keywords
  • Be On Top - Position Tracking (Trellian)
  • SEO Spider - Search Engine Sleuthing (Jeff Alderson)
  • SiteBuild-it! - A Bit of Everything! (Ken Evoy)

Web Page Optimization Software & Services

Featured Resources:

  1. Taffic Equalizer Software (Jeff Alderson)
  2. Smart Page Generator (Armand Morin & Raymond McNally)
  3. Search Engine Optimization Toolkit (Trellian)
  4. Search Engine Optimizer Software (Academy of Web Specialists)
  5. Ad Word Analyzer (Jeff Alderson)
  6. The Analyze It! module of Site Build It! (SiteSell Corp.)

=> Doorway Page and MetaTag Creators

Pay Per Click Search Engines & Services

=> 1st Search Ranking Pay-Per-Click Program

=> Google's Adwords Select Program

=> Unleash the full revenue potential of your website with Google AdSense!

Featured Resource:

=> Top 10 Pay Per Click Search Engines

=> Multi-Listing & Bid Management Services

  • SiteBuild-it! Manager
  • Ad Word Analyzer 
  • Atlas OnePoint
  • Bid Rank
  • Compare Your Clicks

Directories, Guides & Specialized Search Services

=> Top Directories (After Yahoo!)
=> Top Guides
=> Business Yellow Pages
=> Specialized Search Services

Announcement and Award Sites or Services

=> Announcement and/or "What's New" Sites
=> "Cool Site of the Day" Awards
=> Multi-Site Web Awards Submission Services
=> Stand out or "One-of-a-Kind" Site Awards
=> Other Prestigious Award Sites
=> The Very Best of the Best

Search Engine Promotion Ebook & Software Combos

1. Online Web Training from Search Engine Workshops (Robin Nobles & John Alexander) and Web Position Gold (First Place Software)

  2. Under Oath - The Truth, The Whole Truth and Nothing But The Truth About Internet Marketing (Stephen Pierce) and Smart Page Generator (Armand Morin & Raymond McNally)

E-books & Courses on Search Engine Positioning

Featured Courses:

=> Stomping The Search Engines by Andy Jenkins and Brad Fallon

=> Traffic Secrets by John Reese

  1. Get Ranked 1st on Google by James Maduk
  2. Online Web Training Robin Nobles, John Alexander et al.
  3. Search Engine Workshops by Robin Nobles & John Alexander
  4. Totally Non-Technical Guide by Robin Nobles & John Alexander
  5. Search Engine and Directory Tutorial (2nd Edition) by Jim Maddox
  6. The New Search Engine Secrets Exposed by John Lin
  7. WordTracker Magic by John Alexander
  8. Revenge of the MiniNet by Michael Campbell
  9. Yahoo Exposed! by Neil Shearing  
  10. Search Engine Placement Videos by Bob Massa 
  11. Essential Guide to Search Engine Positioning
  12. Pay-Per-Click Commando by Erik A. Olsen  
  13. Pay Per Click Search Engine Secrets Revealed!
  14. Website Secrets - Search Engine Tactics by Harold Gregg, Jr.

Site-Based Search Engine Research Resources

  • Academy of Web Specialists 
  • Magic-city.net
  • Search Engine Watch
  • SelfPromotion.com
  • Planet Ocean - Unfair Advantage
  • And more...

 


THIS IS THE FINAL COURSE IN OUR WEB SUCCESS MASTERY SERIES, SO IF YOU HAVE BEEN TAKING THE COURSES IN ORDER... CONGRATULATIONS! YOU ARE FINISHED!  YOU NOW HAVE ENOUGH KNOWLEDGE AND RESOURCES AT YOUR DISPOSAL TO SET ABOUT THE BUSINESS OF BUILDING YOUR OWN BUSINESS!

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